Everything for $3?: A Brandless Review

For the last few weeks, I have had one request of my friends and family; please take my debit card away! Unfortunately, all I get is a laugh and a change of subject. As much as I would love to blame their refusal for my constant spending, I’ve no one to blame but myself. So, I figured I would put some of my spending to good use. This week I will be doing a review of products from the company Brandless.*

Brandless was founded in 2012 by Tina Sharkey and Ido Leffler. The goal was to sell products without adding a “brand tax”, or the extra money that you pay for a brand-name product. With this expense eliminated, everything on this site is $3. Yes, you read that right. $3! The food is also all non-GMO and over half is organic. Shipping can get pricey if you are unable to meet the free shipping threshold, though it is possible to find a promotion like I did. In total, I paid $16.50 for six items: Organic Creamy Peanut Butter, Sweet BBQ Popped Potato Crisps, Chocolate Chip Cookie Thins, Organic Creamy Tomato Basil Soup, Tree Free Facial Tissues, and Organic Cheese Square Crackers.


I received my order in the mail quickly. The box itself was large and brown with words like “non-GMO” and “Organic” decorating the inside. The items came neatly packed with a little note inside from the founders, as well as a card that the customer can fill out and give to friends, helping them “go brandless”.


The first item I opened was the cheese crackers. Here I would like to emphasize the word “cracker”. Their look is very Cheez-it-esque, yet their taste is much closer to a cross between a saltine and a goldfish cracker with less salt. Though I did knock out almost the whole box in the process of writing this review, they failed to satisfy my salt craving. 


Since the wannabe Cheez-its had let me down, I moved on to the BBQ chips. I personally didn’t like them, but I felt odd just writing a trash review because of my own taste. So I got a second opinion. According to my brother, the chips are similar to a mesquite BBQ Popchip. Having never had Popchips, I’m not quite used to the flavor, and didn’t like the taste. My brother gave his thumbs up with a  mouthful of chips, so clearly taste is subjective.


Next we move on to the Chocolate Chip Cookie Thins. These cookies are extremely fragile. So much so that I’m surprised the were cookies in tact when I opened the bag. Again, I found that I wasn’t a huge fan of the taste, but they are definitely a great alternative to the entire box of Oreos I would usually eat.


One of the cool things about Brandless is that they sell household items in addition to food. I didn’t really have use for a new spatula, but since it’s pollen season, I bought a set of tissue boxes. I didn’t think I would miss my brand-name tissues, but I’m sorry to say that I did. These tissues were what I like to call “no-ply”, which caused me to double them up during use. Not only that, but when I blew my nose, the tissue flaked off onto my clothing. It made me sad to see these fail, but I’m going to stick with my Puffs.


I figured trying a basic like peanut butter is a great tell for a company’s quality. The jar itself must have gotten a little roughed up in transport, which I gathered from the torn labelThis peanut butter is as basic as it gets, but in a good way. It tastes like someone squeezed the life out of a peanut into a jar. My only complaint is how thin the peanut butter is, which makes sense since it’s really only made from a few ingredients. Overall, it’s good peanut butter, and as you can see from the picture, my dog is a fan.


In an effort to leave on a high note and save the best for last, the final item was my hands down favorite. I want ten boxes of that tomato bisque soup at my doorstep tomorrow. It’s super easy to prepare (heat in a pot and serve) and adding a little bit of Parmesan cheese made for the perfect dish. I highly recommend this soup and would not only reorder, but would be willing to try the rest of their soup selection.

My conclusion? While I love the fact that all the items are cheap, the food items seem to be hit or miss depending on one’s specific tastes; I didn’t love the chips, but my brother did. If non-GMO and organic items are important to you, then this company could be a great alternative to more expensive stores. I would consider using this site again, but probably only for soup or household products like utensils. But seriously, try the soup.


What products or companies should I review next? Let me know in the comments!

*Note: This review is not sponsored. I purchased all products with my own money and all opinions are my own.

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Hello! My name is Monet, a 20 year old blogger from Tampa, Florida. I'm a marketing coordinator at a start-up and I love being able to share the fun things of life through my blog. Hopefully we can make adulting a little less daunting together.

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